Any business is always preceded by its reputation. That holds true for any business environment – offline or online. There is no denying the fact that business is cut-throat and this is compounded by the presence of unscrupulous competitors, ex-employees who feel left out and dissatisfied customers.

Since Internet is a democratic platform, the freedom of expression takes on a totally different meaning and it becomes a free for all warfare of words. The result is a dent in reputation and this particularly hurts if you have persevered to be ethical and give your best both as an individual and as a company.